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- <text id=92TT1391>
- <title>
- June 22, 1992: Business:Et Cetera
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1992
- June 22, 1992 Allergies
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- THE WEEK, Page 30
- BUSINESS
- Et Cetera
- </hdr><body>
- <p> COLA CUM LAUDE
- </p>
- <p> At least one battle being fought at Penn State University has
- nothing to do with political correctness. In State College, Pa.,
- ideological warfare has been eclipsed by the grand finale of a
- heated competition between soft-drink giants Coca-Cola and Pepsi
- for an exclusive 10-year contract to be the school's official
- thirst quencher. Pepsi won the honors, and as a result no other
- sodas will be sold anywhere on the university's 21 campuses. In
- return, Pepsi is awarding Penn State $14 million, money that
- will go to scholarship funds and construction of a new sports
- arena.
- </p>
-
- </body></article>
- </text>
-
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